logo
  • News
    • Community
    • Local Government
    • Sports
    • Alberta Politics
    • Opinion
    • Obituaries
  • Jasper Builds
  • Peaks & Valleys
    • Wildlife
    • Hiking and Climbing
    • Biking
    • Fishing
    • Snow Sports
  • Culture
    • Jasper Arts & Culture
    • Local Dining
    • Local Literature
  • Jasper History
  • Support
    • News
      • Community
      • Local Government
      • Sports
      • Alberta Politics
      • Opinion
      • Obituaries
    • Jasper Builds
    • Peaks & Valleys
      • Wildlife
      • Hiking and Climbing
      • Biking
      • Fishing
      • Snow Sports
    • Culture
      • Jasper Arts & Culture
      • Local Dining
      • Local Literature
    • Jasper History
    • Support
NDP candidate counting on appetite for change
NDP candidate, Canmore's Avni Soma, has been travelling the newly-defined federal electoral district of Yellowhead to meet potential supporters. // Bob Covey
Alberta Politics, Community, News
By Bob Covey
Wednesday, December 18, 2024
NDP candidate counting on appetite for change

Avni Soma’s mission to flip Conservative-dominated Yellowhead to the NDP is a spicy order. But the Canmore-based scientist, community leader and food advocate says she’s ready for the heat.


Avni Soma is wearing fur-lined mittens, sturdy winter boots and a pompom-adorned toque, pulled down to meet the tortoise shell frames of her oversized glasses. Every breath she expends crystallizes in front of her. 

It’s minus 17 degrees Celsius in Hinton, Alberta. But the sun is out and Soma is feeling buoyed by a recent chat with new friends—fellow members of the Indian diaspora whom she noticed at a local restaurant. 

Avni Soma is the federal candidate for the NDP in Yellowhead. // Bob Covey

“We have a way finding each other,” Soma laughs.

Soma is hoping for similar luck as she knocks on doors, looking to gauge Jasper, Hinton—and later today, December 16, Edson—for support of the federal NDP. There are progressive voters in Yellowhead, the Canmore-based community leader has been assured by the local riding association. But they’re often split between Grits and Dippers. Soma is hopeful that the recent turmoil in Ottawa will turn those red votes orange.

“Things are changing so fast,” she says. 

In her life, too. Last week Soma was helping dish out meals at the francophone school in Canmore where her kids are in Grades 1 and 3. Now, on a Meadow Avenue doorstep in the mountain-adjacent mill town, the 50-something-year-old entrepreneur is introducing herself.

Door knocking in Hinton. // Bob Covey

“I’m your new federal NDP candidate,” she says to the Hintonite who answers the door of a modest bungalow. “Are you aware of the riding’s federal boundary change?”

This is Soma’s icebreaker. Many don’t realize that Yellowhead’s electoral riding boundaries were redrawn last year to include Banff and Canmore to the south, and Rocky Mountain House, Sundre and Carstairs to the east. Yellowhead still includes the municipal district of Greenview (Grande Cache), but no longer captures Barrhead and Whitecourt.

For Soma, long drives aren’t an issue. In another life she ran an organic farm-to-table food business, and in a venture before that, she distributed chai, based on her family’s recipe, to retailers across Alberta and B.C. She’s also put in big travel days as a pharmaceutical researcher, which is what she studied in university.

“I’m good with long days on the road,” she says. “The car is where I do my thinking.”

These days, what’s she’s ruminating on his how to present herself, politically but also personally. She knows what she’s up against in terms of recent support in Yellowhead for candidates on the left of the political spectrum. But she’s not your typical new democrat, she says. She grew up in the tough community of Dover, in SE Calgary, and moved to the mountains after university, and a divorce. 

Soma recently spent time at The Old Grind in Hinton meeting constituents. // Bob Covey

“I wanted to be a retired white man,” she jokes—her way of saying she was sick of the status quo and its traditional power brokers. 

“I realized the only people I was seeing on boards and deciding how the rest of us live were old white guys.” 

So she’s diving into politics, and pledging to do her best to meet voters who she’d potentially represent. 

Because although there are myriad issues that bubble to the surface in one of the country’s largest federal ridings, what she’s counting on is that others are sick of the status quo, too.

“I think a lot of younger voters are looking for a shift in the hierarchy,” she says. 

Find Avni Soma on Instagram and X.


Bob Covey // bob@thejasperlocal.com

Articles You May LIke ›
Council briefs: electoral boundaries, housing corporation, skatepark naming
Community
Council briefs: electoral boundaries, housing corporation, skatepark naming
Peter Shokeir, freelancer reporter 
Wednesday, December 10, 2025
Jasper council is leaning toward supporting a proposed provincial electoral district that would have it join Banff and Canmore. On Tuesday (Dec. 9), c...
this is a test
Opinion: Forget party politics. Vote for local representation
Alberta Politics
Opinion: Forget party politics. Vote for local representation
Bob Covey 
Friday, April 25, 2025
For the first time in decades, Yellowhead has a real race on its hands Pundits and prognosticators are all saying it: this federal election is the mos...
this is a test
Straight up: We asked, some answered.
Alberta Politics
Straight up: We asked, some answered.
Wednesday, April 23, 2025
Yellowhead's federal election candidates answer 7 Questions about their 2025 campaign in their own (typed) words Editor's Note: The Jasper Local reach...
this is a test
Jasper’s director of recovery tapped as Liberal candidate in Yellowhead
Alberta Politics
Jasper’s director of recovery tapped as Liberal candidate in Yellowhead
Bob Covey 
Thursday, March 27, 2025
Michael Fark, the Municipality of Jasper’s Director of Recovery, has been selected as the 2025 Liberal candidate for Yellowhead. While as of March 27 ...
this is a test
Most Read ›
Status quo budget: Council proposes 10 percent tax hike
Community
Status quo budget: Council proposes 10 percent tax hike
Bob Covey 
Monday, December 8, 2025
Council conforms to all but one of administration's recommendations as ongoing wildfire recovery guides MOJ's 2026 budget A tied vote defeated a motio...
this is a test
Council briefs: electoral boundaries, housing corporation, skatepark naming
Community
Council briefs: electoral boundaries, housing corporation, skatepark naming
Peter Shokeir, freelancer reporter 
Wednesday, December 10, 2025
Jasper council is leaning toward supporting a proposed provincial electoral district that would have it join Banff and Canmore. On Tuesday (Dec. 9), c...
this is a test
Curtain call: A century of live theatre in Jasper
Arts & Culture
Curtain call: A century of live theatre in Jasper
John Wilmshurst, guest contributor 
Thursday, December 4, 2025
Principal among the gathering spaces that were lost in the 2024 Jasper Wildfire were the Jasper Anglican Church and its former neighbour, the McCready...
this is a test
Latest ›
JRCC update: funding confirmed, rebuild progressing
Community
JRCC update: funding confirmed, rebuild progressing
Bob Covey 
Thursday, November 20, 2025
Positions created to facilitate Jasper’s recovery from the 2024 wildfire will be fully funded to the end of their respective terms. The announcement w...
this is a test
Council hears funding requests from 11 community groups
Arts & Culture
Council hears funding requests from 11 community groups
Bob Covey 
Wednesday, November 19, 2025
Funding requests from community groups, arts organizations, business advocates, service centres, foundations and festivals went before Jasper Municipa...
this is a test
Linking turns, climate art and community
Arts & Culture
Linking turns, climate art and community
Bob Covey 
Saturday, November 15, 2025
Nature may look chaotic, but it is, in fact, very well organized. So says artist Dee McLean. “We mess with it at our peril,” she says. A scientific il...
this is a test
We will remember them: Hundreds turn out for Remembrance Day ceremonies
Community
We will remember them: Hundreds turn out for Remembrance Day ceremonies
Bob Covey 
Wednesday, November 12, 2025
Jasperites turned out in the hundreds to observe Remembrance Day ceremonies at the Jasper Activity Centre on November 11. Captain (retired) Greg Key f...
this is a test

NEXT ARTICLE

Not a usual situation: Pressure mounting to strike interim housing agreement

Alberta Politics, Jasper Builds, Local Government, News, Wildfire

Most Read ›
Status quo budget: Council proposes 10 percent tax hike
Community
Status quo budget: Council proposes 10 percent tax hike
Bob Covey 
Monday, December 8, 2025
Council conforms to all but one of administration's recommendations as ongoing wildfire recovery guides MOJ's 2026 budget A tied vote defeated a motio...
this is a test
Council briefs: electoral boundaries, housing corporation, skatepark naming
Community
Council briefs: electoral boundaries, housing corporation, skatepark naming
Peter Shokeir, freelancer reporter 
Wednesday, December 10, 2025
Jasper council is leaning toward supporting a proposed provincial electoral district that would have it join Banff and Canmore. On Tuesday (Dec. 9), c...
this is a test
Curtain call: A century of live theatre in Jasper
Arts & Culture
Curtain call: A century of live theatre in Jasper
John Wilmshurst, guest contributor 
Thursday, December 4, 2025
Principal among the gathering spaces that were lost in the 2024 Jasper Wildfire were the Jasper Anglican Church and its former neighbour, the McCready...
this is a test
Latest ›
Status quo budget: Council proposes 10 percent tax hike
Community
Status quo budget: Council proposes 10 percent tax hike
Bob Covey 
Monday, December 8, 2025
Council conforms to all but one of administration's recommendations as ongoing wildfire recovery guides MOJ's 2026 budget A tied vote defeated a motio...
this is a test
Curtain call: A century of live theatre in Jasper
Arts & Culture
Curtain call: A century of live theatre in Jasper
John Wilmshurst, guest contributor 
Thursday, December 4, 2025
Principal among the gathering spaces that were lost in the 2024 Jasper Wildfire were the Jasper Anglican Church and its former neighbour, the McCready...
this is a test
Jasper yard investments won’t change operations at this time: CN
Community
Jasper yard investments won’t change operations at this time: CN
Bob Covey 
Wednesday, December 3, 2025
CN is making considerable changes to its Jasper Yard, but the $12 million investment does not change the way the Jasper Yard operates, the company say...
this is a test
Public ed petitioners collecting signatures in Jasper
Alberta Politics
Public ed petitioners collecting signatures in Jasper
Bob Covey 
Monday, December 1, 2025
Two retired Jasper educators were braving the cold in the name of Alberta’s public school system this past weekend. On Sunday, former principal and re...
this is a test
This site complies with Jasper requirements
Contact us
Privacy Policy
Advertise With Us
About The Jasper Local
Accessibility Policy
Support

Follow Us

Advertise with us

Measurable, targeted, local. Email example@thejasperlocal.com

ePaper
coogle_play
app_store

© Copyright The Jasper Local